My career has always centered around understanding people—first through strategy and consumer research, then through hospitality and interior design, and most recently through the study of the nervous system.
Over the last fifteen years, I have worked as a brand innovation consultant, hospitality interior designer, entrepreneur and yoga instructor. Across each role, my focus has remained surprisingly consistent: understanding human needs and translating those insights into experiences, environments, and systems that improve daily life.
I began my career in brand innovation and qualitative research, helping organizations such as British Airways, Hilton Hotels, Spotify, and Bose better understand human behavior, uncover unmet needs, and create more meaningful experiences. That work eventually led me to interior design, where I found another way to solve the same problem: understanding how environments influence the way people feel, behave, connect, and live.
Over the last two years, that curiosity has expanded into wellness through a 200-hour yoga teacher training and my ongoing certification in Somatic Experiencing. What interests me most is the growing connection between neuroscience, the nervous system, and the built environment.
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Thoughtfully Designed.
Deeply Felt.
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One of the foundational concepts in Somatic Experiencing is "orienting"—the process of reconnecting to the present moment through our senses and our surroundings. As I began studying the nervous system, I became fascinated by how closely this mirrors great design. Long before we consciously form an opinion about a space, our bodies are already responding to it. Light, acoustics, materiality, scale, comfort, privacy, and social connection all influence how safe, engaged, productive, and restored we feel. Sometimes the result is simple: you walk into a space and your shoulders drop.
This perspective has deepened my approach to design. I am interested not only in how spaces look, but in how they support restoration, connection, performance, and well-being. It has reinforced the importance of hospitality, sensory experience, ritual, and belonging, while strengthening my belief that great ideas only matter when they are successfully executed.
Alongside my wellness studies, I have led hospitality, multifamily, and residential projects from concept through completion—managing design direction, consultants, contractors, vendors, budgets, timelines, and cross-functional teams. I enjoy both the vision and the implementation required to bring meaningful spaces to life.